Frequently asked questions.
Everything sponsors and neighbors usually ask us: pricing, guarantees, distributor questions, and more.
For sponsors
What exactly am I sponsoring?
A run of free product (currently water bottles) that Gladly Given distributes locally, through an event or local distributor partners. Your logo goes on the label alongside a small group of other sponsors, and the product stays free for whoever receives it.
How much does a label slot cost?
The standard rate is $750 for a spot on a run of 1,512 bottles, shared with a couple other local sponsors. Sign with a deposit before our first 3 runs are fully distributed and that spot drops to $675, 10% off; pay in full at signing instead and it drops to $600, 20% off. Founding sponsors then keep a standing 10% off every run after, for as long as they keep sponsoring, even once the window closes to new sponsors. Want the label to yourself? Mention it when you reach out and we'll work out full exclusivity. Full breakdown, including bulk and dual-role savings, on the homepage pricing section.
What if a run doesn't fill, or distribution takes longer than expected?
We only move a run to production once all 3 spots are sold, which is what keeps every run worth doing. If a run doesn't fill within the window, you get a full refund, or your founding rate carries forward to whichever run fills next. Once we're in production, we commit to full distribution within 3 months. Fall short and you're refunded on a sliding scale: a full refund under 50% distributed, half back at 50 to 99%. Full distribution means the guarantee's met.
Can I save more by sponsoring multiple runs?
Yes. Prepaying several runs at once knocks more off your rate, on top of the founding discount, and the discounts stack. Depending on how many runs you commit to, it tops out at 15% off a single spot or 20% off full exclusivity. Full tiers are on the homepage.
I already distribute for Gladly Given. Do I get a discount if I sponsor too?
Yes. Distribution partners who also sponsor get 10% off the standard rate automatically, and it stacks with founding and bulk pricing. See the distributors page for details.
How many other businesses share one drop?
We keep the sponsor list small on purpose, so every label stays visible and no logo gets lost in a crowd. That number is about physical space, not bottle count: it's set by how many logos actually fit on the label at a readable size, a small label might fit 2 or 3 sponsors, a larger one more. Order 10,000 bottles or 1,000, the count per label stays the same, unless you cover the whole label yourself, in which case it's just you.
Does my sponsorship have to be tied to a specific event?
No. Distribution can start as soon as sponsors are on board, moving through our local distributor partners; no event has to exist first. That said, you have options if you want more say in where your logo shows up: request a specific event, or request a specific distributor location. If that location is new to us, you're first in line once it's set up. If it's already running with another sponsor, you're added to a rotating waitlist, so sponsors take turns instead of one business holding it indefinitely.
What do you need from me to get started?
Just your logo file and a few details about your business. Send an inquiry through the sponsor form and we'll handle the rest, from label design to getting product where it needs to go.
General
What is Gladly Given?
A Wilmington, NC company that hands out free, useful products. Water bottles are a constant, with more products joining seasonally, funded by local businesses who sponsor the label instead of a traditional ad.
Why start with water bottles?
Water's about as basic a human necessity as there is. Everyone needs it year-round, not just on hot days. We believe something that essential shouldn't come with a price tag if we can help it, which is the whole idea behind Gladly Given: give away what people actually need, whenever they need it.
How do you decide what to give away each season?
Water stays a constant, since it's something everyone needs regardless of season. Alongside that, we rotate in other seasonally relevant items as we grow into new drops throughout the year.
Is this only happening in Wilmington?
For now, yes. We're focused on doing this well in Wilmington and the surrounding coast before we think about anywhere else.
I run a business and want to be a hand-out location, not just a sponsor. Is that different?
It is. Sponsoring means your logo is on the product. Being a distribution partner means product is physically handed out at or from your location, and it's completely free to do. You can do either or both; see the distributors page for details, including the discount you get for doing both.
How do I get involved?
If you want to sponsor a label, start on the homepage sponsor form. If you want to distribute product, visit the distributors page. Either way, we'll follow up personally.